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Reaching out to people in South Africa with a mobile phone.
Pure Survey is a South African based survey company that provides the latest in technology for your mobile research survey. The medium we use for this survey type is called USSD or Unstructured Supplementary Service Data. USSD is a multi platform survey medium which has a clean and easy to use look. This is the backbone of your mobile survey and allows the survey to be easily conducted and is able to reach out to most people in South Africa with a mobile phone.

This advanced technology allows the user to send information between the mobile phone and an application which is on the network. This technology allows the user to request information using short code (beginning with a * and ending with a #) or by using menus from the network application from yourm mobile phone. According to the Mobility 2011 research project, conducted by World Wide Worx, roughly 6 million South African’s have internet access on their phones – but virtually ALL South African’s with mobiles have access to Pure Survey’s USSD survey medium.

What are the benefits of a mobile phone survey?
- It has a broad reach across mobile phones.
- This mobile survey medium is not limited to specific mobiles, which gives the survey a bigger audience.
- Easy to use interface and the users are able to store the commands on their mobiles phonebook for future use.
- No applications are needed to be downloaded for the survey which means no internet access is needed and the user does not need to set up an application.

USSD can encompass once off requests or interactive navigation with a menu based application. Reports of your Pure Survey mobile survey are available to your team 24 hours a day. They are accessible using your personalized, secure log in details. We can send your management team report summaries via email; daily, weekly and monthly as required. Quantitative reports are also available to your team as a downloadable pie chart and excel document. Qualitative reports are available for download in excel format for your personal analysis.


Contact Pure Survey on: (CPT) 021 788 6856 or (JHB) 011 784 1966 or email us for more information on your business survey!





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Over the past few years Pure Survey has become a leader in the corporate survey environment. When using Pure Survey your business is getting an expert team of researchers, through whom your company will gain access to invaluable information.